Music business courses and degree programs at Globe University/Minnesota School of Business are taught by instructors with real-world experience, and emphasize practical applications that transfer from the college classroom directly to the industry. Hands-on instruction is provided in professional-quality music production labs, and business courses focus on issues specific to the entertainment industry. GU/MSB offers the following:
Music business courses:
MB100 Entertainment Networking and Self Promotion 3 Credits
Prerequisite: None. This course is a comprehensive introduction to the most prominent aspects of the music industry: record companies, publishing, artist management and the economics of the music industry. Topics include structure and functions of the various aspects of the industry, emphasizing how students should position themselves through networking and self promotion. The student studies introductory marketing and promotional principles related to the music industry.
MB151 Recording Industry 3 Credits
Prerequisite: MB100. This course examines the role of the recording industry in the music business. It explores the history of major and independent record labels, current record companies, the distribution of recorded music and the role of retail in music distribution. Students examine artist/label agreements, study contractual language and content and discuss current marketing techniques for record companies.
MB154 Copyright and Music Publishing 3 Credits
Prerequisite: MB100. This course explores the revenue stream created by copyrights, emphasizing copyright law as it pertains to sound recordings and songwriting. Students examine administration and sources of income generated by copyrighted materials through music publishing, study major publishing companies and analyze songwriter contracts with publishers and record labels.
MB155 Artist Management and Live Performance 4 Credits
Prerequisite: MB100. This course is a comprehensive overview of artist management. Topics include day-to-day responsibilities, methods to market in order to expose clients to the music industry and general public, how an artist manager typically gets paid, and strategies for attracting clients. The course also examines the concert industry and roles of booking agents, concert promoters and merchandising. When possible, students practice hands-on contracting, promotion and delivery of live performances at local venues, gaining valuable experience and developing contacts in the industry.
MB165 Music Business in Radio and Television 3 Credits
Prerequisite: MB100. This course presents the marketing, promotion and history of popular music in radio and television, emphasizing the relationship between the music business and radio and television. Students examine the effects of independent promotion, payola, music licensing and media consolidation and mergers on the music industry. Topics include advertising agencies, playlists, program direction, radio formats and the history of popular music in radio and television.
MB175 Audio Production 4 Credits
Prerequisite: None. This course introduces concepts, procedures and skills applied to audio production of music and other media. Students practice hands-on applications of the digital recording process, learning the fundamentals of the digital audio workstation and creating projects using sequencing, track recording, signal routing, signal processing and mixing basics. The keyboard synthesizer is used for audio production.
Information about Music Business courses and degree programs
Please contact Globe University/Minnesota School of Business for more information. A representative will be happy to answer your questions, take you on a tour of the music production labs and campus, and assist you with all administrative processes.
Master's Degrees
Globe University and Minnesota School of Business are members of the Globe Education Network. Other member colleges include Utah Career College, Institute of Production and Recording, Minnesota School of Cosmetology, and the Duluth Business University. Globe Education Network also provides academic support and manages a wealth of shared resources for the benefit of students. Through consortium agreements approved by member schools' accrediting bodies, students are able to earn credit for classes taken at member schools.
Globe University/Minnesota School of Business is accredited by Accrediting Council for Independent Colleges and Schools to award Master of Business Administration (MBA) degrees, master of science degrees, bachelor of science degrees, associate in applied science degrees, diplomas and certificates.